A Matter of Taste

What We Now Know. So, cooking’s come a long way since humans discovered fire, and with it, has the evolution of our palates. This has progressed to one of those whacky sciences that amaze you with new findings. But it doesn’t stop there. The knowledge is out of labs with people in white coats working in them to the street, where common folk like us want to know if we are supertasters. Matters of the taste buds are serious everyday business. We’re asking for more flavours, colours, and ingredients at…

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Is your fish fresh?

The most common question we’ve faced since Fishvish started and probably the most common question any fish monger has ever had to answer since time immemorial. Having asked the question do we really expect him to say no it’s stale? Living on the Coast If I live on the coast my concept of fresh fish will be very different from a guys living a few hundred kilometers inland. Strangely neither of us will be wrong with our differing concepts of fresh. It’s what we’re used to. The point is that both…

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Questions & Answers – Part 1

Over the last few years, any one that’s shown any form of economic interest in us or in our business has had one common question: why are you doing this? Shumu and I are amateur cooks, well me more than him, he’s actually very good. Our grouse over the years has been the lack of quality seafood in Pune, a pain point we shared with a lot of people. This was made doubly worse with the lack of variety and volatile pricing based on season. A chance meeting on work…

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Quality Matters

When you go shopping for vegetables, you make sure you buy the freshest of the lot. You do this instinctively as you are aware that insipid vegetables will not taste good irrespective of what magic you whip up in the kitchen. No matter how many spices you add or for how long you cook the vegetables if the vegetables are not of good quality then there isn’t much you can do to make the dish flavoursome. Whether it’s beans, spinach, tomatoes, or carrots, even a hint of staleness will spoil…

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A Question of Quality

We’d found the seafood variety we were craving and the Fishvish website was launched with that. But our primary objective has always and continues to be – the best quality possible. So the search began again but with a more defined goal and within a far smaller pool of supply contenders. For the most part, as far as seafood goes, the universal understanding is that if its fresh it’s good quality. However, no one has ever defined what “fresh” means (well the FAO does to some extent but which of us…

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